META ADS
Cherry Limited Edition
New product launch · No promotional discount
FROM KRK · BASED IN LJUBLJANA
Hi, I’m Ivana.
Here’s a little
of what I do.
I work in digital marketing — creating ads, running campaigns and getting Shopify and marketing tools to work together. I also make videos, and lately, short films with AI.
Take a look ↓Meta & Google Ads / Shopify / Video & AI
A FEW THINGS I’VE WORKED ON
Selected work.
01 / Paid mediaFrom an ad idea
From an ad idea
to a live campaign.
Selected work across Meta Ads and Google Search — from creative and copy to campaign setup and optimisation.
Hover over a creative or tap to see the results. ↻
META ADS
72-hour promotion
AI video creative · Limited-time offer
GOOGLE ADS · SEARCH
Always-on Search
Broad match · No promotional discount
Selected platform-attributed results. Meta figures refer to individual ads; Google figures refer to the full campaign. Periods and promotional conditions differ. ROAS is not profit.
02 / Shopify & connected toolsThe work behind
The work behind
an online store.
A lot of my work is practical: testing apps, setting up product pages, customising quantity offers and sorting out how different tools connect.
I also supported a Shopify migration and the move from ActiveCampaign to Klaviyo — including subscribers, forms, flows and checks that events were syncing.
More Shopify & email work +
EMAIL MARKETING & INTEGRATIONS
ActiveCampaign → Klaviyo
Subscriber migration, Shopify integration, forms and email flows.
AD CREATIVE
A different brand, a different look.
Pulse
Open more +
Gaia Naturelle
Open more +
Malček
Open more +
GAIA NATURELLE × SANDRO · AI CREATIVE DEVELOPMENT
From product concept
to ad creative.
For this collaboration, I used Higgsfield to develop product visualisations and turn them into campaign creatives. AI-generated imagery let me explore multiple scenes and variations within a tight production schedule. All campaign images were created using Higgsfield.
See more +
A few more things in motion.
Muted previews. Tap a video to watch with sound.
Design & copywriting
I’m from Krk, Croatia, and currently based in Ljubljana. For the past seven years, I’ve worked across digital advertising, ecommerce, email and content — including campaigns for Gaia Naturelle at Gaia Adria.
I like being involved in both the creative and technical parts: making the visual, finding the words, then figuring out how it all works in practice.
I’m interested in flexible or hybrid collaborations, and open to relocation for the right opportunity, including Zagreb.
EDUCATION & PROFESSIONAL TRAINING
Bachelor’s Degree in Informatics
Business Department
Specialist in Internet Advertising
Professional training in digital advertising
Additional training: Web Design · Ekspert Educational Centre, 2016–2017
Advertising with Meta · Coursera, 2022
Usually working with Meta Ads, Google Ads, Shopify, WordPress, Klaviyo, ActiveCampaign, Canva, CapCut, Filmora & Higgsfield.
03 / Video & AI filmmakingThe Girl Who
The Girl Who
Reads the Sea.
Alongside marketing work, I’ve been exploring AI filmmaking. This independent short film gave me room to develop a story and turn it into scenes using Higgsfield and video editing tools.
Watch the film ↗
▶ Watch filmLET’S TALK